WINK-EASE offers NEWLY UPDATED FREE Counter Mat to Promote Eye Protection!

Tuesday, January 2nd, 2018

January 2018 – EYE PRO, Inc., world leader in disposable eye protection for indoor tanning and makers of Ultra Gold WINK-EASE, Lash Room WINK-EASE and WINK-EASE Dark, is offering salons a FREE new counter mat to educate tanners on why eye protection is critical.

“Over the years, we have created several versions of our laminated counter mat for salons,” says Brenda Fishbaugh, EYE PRO president. “This educational tool has helped thousands of salon owners convince their clients to wear eye protection. Our theory is simple — a picture is worth a thousand words!” says Fishbaugh.

“For stressing the importance of EDUCATION to salon owners, staff and the tanner, this eye protection piece has been second to none,” explains Jackie DeWald, EYE PRO Office Manager.  [removed sentence] “The photos of eye damage from unprotected tanning are dramatic, but the counter mat is not meant to be viewed by itself. We don’t want to scare the tanner, but instead use this piece as a tool to have at the counter or attached to the new customer clipboard, so every new client receives information on why eye protection is required,” she continued. “As soon as tanners see what can happen to their eyes without proper eye protection, they understand the importance! Tanners are now ready to wear eyewear when tanning,” DeWald concluded. Continue Reading »

Test Your “EYE-Q”… Expert Version

Monday, January 1st, 2018

My Beginner’s Version” of “Test your ‘Eye-Q’” in THE July 2017 IST was a big hit! The “Intermediate Version” appeared in the November 2017 issue. But, are you an EXPERT? Here’s the test:

When I change lamps in my tanning units, do I need to protect my eyes?

Yes! It is critical for an equipment maintenance tech to wear eye protection when checking or changing lamps in your salon. There are inexpensive UV block safety glasses (under $10) designed just for this use and every salon should have a couple of pairs on hand. Check with your favorite distributor to order. Some technicians wear sunglasses, but the shape and design rarely block the UV light from all the sides to provide adequate protection. They also tend to have dark lenses, which makes it difficult to see when the tanning room is dark and the unit has not yet been turned on.

I always wear my own goggles when I tan. Do I need to clean them?

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Receive Personalized Certificate with Free Online Training!

Saturday, December 2nd, 2017

December 2017 – EYE PRO, Inc., world leader in disposable eye protection for indoor tanning and makers of Ultra Gold WINK-EASE, Lash Room WINK-EASE and WINK-EASE Dark, is committed to educating salons and staff all over the world about eye protection – one Eye Protection Expert at a time!

“Protect Your Eyes!” — EYE PRO’s dynamic new online training — professionally trains salon staff on how to protect clients’ eyes and the potential damage of UV exposure. Upon completion of the 25-minute FREE online training, each salon staff receives a personalized certificate. “Our eye-catching certificates are great to put on display in your salon and help market your salon and staff as The Eye Protection Experts,” said Jackie DeWald, EYE PRO office manager.

“Protect Your Eyes!” walks through the dangers of UV overexposure, including how to use visual aids that graphically show what can happen when you don’t wear eye protection. “As a salon, if you have taken EYE PRO’s eye protection training before, you’ll find our new training to be very different and helpful in educating clients and staff in an entirely new way, ” said Brenda Fishbaugh, EYE PRO president. “An educated staff will help educate your clients,” explained Fishbaugh. “That’s why it’s so important to professionally train your staff to ALL be Eye Protection Experts and share that knowledge with clients. Best of all, it’s FREE and online, so salon staff can view it 24/7 anywhere or at anytime!” Continue Reading »

Give The Gift of Color Vision; New Glasses Heal the Color Blind

Friday, December 1st, 2017

Maybe you’ve already seen it on TV: the new, miracle eyeglasses that can restore a colorblind person’s ability to discern colors. Enchroma is the company that created the technol- ogy that allows red/green colorblind people to see what they’ve been missing. A friend of mine and all her siblings pooled their funds to buy them for their father. “At $349, the glasses are little pricey,” comments Abby Leon. “My dad was overwhelmed when he put them on. He really didn’t know what he’d been missing!” So, what is color blindness, or Color Vision Deficiency (CVD)? People with this condition are unable to see colors under normal light, and have a hard time telling one color from another.

Click here to read more or download PDF of entire article.

Test Your “EYE-Q” – Intermediate Version

Wednesday, November 1st, 2017

The Beginner’s Version of “Test your ‘Eye-Q’” in the July 2017 issue was a big hit! Here are a few tougher questions often asked by salon guests. How would you answer them?

Q: If I’m wearing eye protection during my tanning session and open my eyes, am I risking eye damage?

A: If you wear FDA-compliant eyewear that fits properly, your eyes are completely protected from UV light. Feel free to open your eyes to check the time, adjust the fans and change channels on the sound system. As long as your eyewear fits properly, you are protecting your vision. Your eyelids block less than 25% of damag- ing rays, so keeping them closed when you AREN’T wearing eyewear
is NOT protection!

Q: I cover my face during sunbed sessions. Do I need to wear eye protection?

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“Protect Your Eyes!” FREE Online Training Now Available!

Thursday, October 26th, 2017

November 2017 – EYE PRO, Inc., world leader in disposable eye protection for indoor tanning and makers of Ultra Gold WINK-EASE, Lash Room WINK-EASE and WINK-EASE Dark, has updated its award-winning salon staff training for the 2018 season.

“Protect Your Eyes!” — a dynamic new training — offers educational information to get salon clients and staff members to wear eye protection. And best of all, it’s available FREE and online! Click here to go to the Salon Training page then click on the Protect Your Eyes! video.

“We are always amazed to learn how some salon staff members don’t wear eyewear,” said Jackie DeWald, EYE PRO office manager.  “Eye protection can be a difficult item to sell if your staff doesn’t understand how unprotected eyes can be damaged from UV exposure. Our new online training educates salon staff around the world on the dangers of not wearing eye protection in a fresh new way,” DeWald continued. “We also provide each participating salon with visual aids to graphically show what can happen when you don’t wear eye protection.”
Continue Reading »

WINK-EASE Helps Salons “Make the Switch” and Make More Profits!

Monday, October 2nd, 2017

FT. WAYNE, IN – Eye Pro, Inc., world leader in disposable Eye Protec- tion for indoor tanning and makers of Ultra Gold WINK-EASE, Lash Room WINK-EASE and WINK-EASE Dark, is offering salon owners a FREE step-by- step guide on how to stop providing shared eyewear and sell it, instead.

“Salons are always looking for ways to make a profit on accessories,” explains Brenda Fishbaugh, Eye Pro President. “Sometimes, salons don’t realize the expenses involved in providing eyewear for free instead of selling it,” she continues. “We’ve created the handout called, ‘Making the Switch: To only SELLING Eye Protection’ with easy, step-by-step instructions to help operators implement a new policy of not providing eye protection and stop losing money on it.”

Goggles need to be disinfected properly and most salons don’t follow the EPA (Environmental Protection Agency) instructions and manufacturer’s instructions. “Did you know solution is required to be mixed daily and goggles must soak for ten minutes?” Fishbaugh asks.“Or, that clean goggles need to be in a covered container to avoid contamination?” Continue Reading »

CRAZY Eyewear Stories! Training is Key!

Sunday, October 1st, 2017

After 26 years in the tanning eye protection biz, you’d think I had heard it all. But, even I was sur- prised when Samantha Stoddard, owner/operator of Arizona Sun Tanning, in Chelsea, MI emailed me explaining that a new tanner had asked for a pair of dispos- able eye protection and rather than fold them into a cone, she stuck them flat on her eyeglasses! A startled Samantha learned that her guest’s previous salon had not informed her that disposable eye protection is folded into a cone to provide a complete seal around the eye. Eyeglasses and sunglasses allow a lot of ambient light in at the sides and don’t protect the eyes, even if they are a full UV-block. Upon further inquiry, Samantha also learned that the tanner had originally laid them flat on her eyes in the stand-up unit, and they blew off – that’s how she came up with the idea to stick them flat on her eyeglasses! Samantha took the time to properly show her how to use disposables to protect her eyes from UV, and explained that they’re the best choice for stand-ups; when worn properly, they don’t blow off!

Although amusing, such anecdotes point out that some salons don’t properly explain how to wear eye protection.

Click here to read more or download PDF of entire article.

WINK-EASE Offers FREE “How To Clean Goggles” Handout for Salons!

Saturday, September 2nd, 2017

September 2017 – EYE PRO, Inc., world leader in disposable eye protection for indoor tanning and makers of Ultra Gold WINK-EASE, Lash Room WINK-EASE and WINK-EASE Dark, is all about keeping tanners happy and educating salons and staff on finding the correct eye protection for each client!

“Because we’re the ‘Eye Protection Experts’, salon owners often ask us how they should properly clean goggles,” explained Brenda Fishbaugh, EYE PRO president. “Since Wink-Ease disposable eye protection is a one-time use, they don’t need to be cleaned. However, we want to ensure salons are properly cleaning goggles to protect tanners from eye infections,” she continued. “We’ve created ‘How to Properly Clean Goggles’ with easy step-by-step instructions to help salons meet the Environmental Protection Agency (EPA) cleaning standards.”

“We work hard to be the leader in eyewear education, and that means spreading the word about the importance of clean eyewear, regardless of the brand or option,” said Jackie DeWald, Office Manager. “Disposable eye protection is the perfect “clean” solution. Helping salons know the proper cleaning steps for goggles, even if that means assisting the goggle companies, is also important because every salon wants a clean environment for their tanners, and that includes clean eyewear,” concluded DeWald.

To receive the EYE PRO “How to Properly Clean Goggles”, email WinkEase@WinkEase.com and enter ‘Clean Goggles article’ in the email subject line. Salons will receive a download link for the EYE PRO website to print for staff use as a handy reference.

For more information on Ultra Gold WINK-EASE, Lash Room WINK-EASE or WINK-EASE Dark, visit WinkEase.com or contact EYE PRO at 1-800-726-8322.

Follow and “like” WINK-EASE on Facebook, Twitter, You Tube, Instagram and Pinterest to learn about educational information, special salon offers and promotions.

See Your Future …A Back to School Eyewear Event

Friday, September 1st, 2017

So, you’re in the tan biz slow season…what to do?

Late summer and fall are great times to host an event that features eye protection. You’ll use your eyewear event to remind your salon guests that eye protection is critical to their future and to show them all the latest options available in the diverse and fun eye protection world.

One great aspect of eye protection is affordability – it’s definitely in the budget of your college-goers. You can contact your favorite distributor and order a boatload of different goggles and disposable eye pro- tection for a ridiculously small investment. I recommend you offer many types … the fun designer styles in every color and the super-cheap kinds and disposables. For your eyewear event, arrange your selection boutique-style. A velvet-covered board and a make-up mirror work well to let each guest try different styles to find a tight fit. Offer a free low-end pair with purchase of a basic upgrade tanning pack- age or a tattoo stick – something around $10. They get a free “fancy” pair of goggles or several pairs of disposables with a high- pressure session, spray-tan or boutique retail item priced around $25.

Click here to read more or download PDF of entire article.